Zaxby’s is a top quick-service restaurant principally focusing on chicken products. Under the former CEO and co-founder Zach McLeroy, the restaurant has had impressive growth.
Their belief system is based on being a good corporate citizen and setting high standards for product quality and cleanliness in the food industry. Bernard Acoca’s appointment as Zaxby’s CEO, was a huge step for the company. Bernard has led the company through a few key transitions and has built a dynamic team focused on customer service and product quality.
Bernard Acoca is a visionary who wants to lead the company toward better food quality, speed, and efficiency. He plans to implement speed of service as well as the speed of innovation. From his perspective, Zaxby’s is a great opportunity because it allows him to use his skills bank without much supervision. Acoca has to lead the way to compete in fast food restaurants. He has shown everyone that he can be a leader and businessman because of his business moves and ability to do an excellent job at Zaxby’s and from his past experiences at Starbucks.
At Starbucks, he helped develop Starbucks new products and marketing strategies. Starbucks made up 9 billion dollars when he was in charge. Acoca has not only started his career in food service but also worked at L’Oréal and Yum! Brands. He started at L’Oréal as a regional chief executive officer in charge of company operations. His record in the industry is highly impressive. Acoca plans to become more competitive in the restaurant by gathering all the best ingredients, top chefs, and marketing strategies to make Zaxby’s a competitive company.
Bernard Acoca is innovative in using new product development as a way to reach out to customers. He has shown he can lead a team of people toward success. Zaxby’s CEO plans to expand the restaurant’s customer base from already confirmed 700 locations to all US states. He has to lead the way in doing this, with great planning and leadership skills, to help Zaxby’s grow. Refer to this page for additional information.
More about Acoca on https://en.wikipedia.org/wiki/Zaxby%27s